Kristen attended the launch party for This Bar Saves Lives on Thursday (April 5) at Ysabel in West Hollywood, California. Kristen is one of the brand’s co-founders and she was joined by business partners Troian Bellsario, Patrick J. Adams, Ryan Devlin, Todd Grinnell, and Ravi Patel. Every time one of the company’s bars are sold, it donates life-saving nutrition to a child in need. Over 3.5 million nutritional packets have been donated to date, enough to impact over 270,000 lives.

Head to the gallery for photos of Kristen during the press conference and her shoot to promote the brand.